The Semiotic Alliance

The Long Cultural Stare

We can only get so far by looking at sector codes alone. To create new noise, we need to look at the wider cultural context: its practices, rituals, myths and narratives.

This is often how we start a project, before taking a close-up look at the sector, and then zooming in on the brand.

About us

The Semiotic Alliance Ltd. is a unique consultancy offering analysis and inspiration for brand marketing and development.


The Semiotic Alliance Ltd. 
172 Court Lane
London SE21 7ED
United Kingdom
Phone +44 (0)20 8693 1413
Facsimile +44 (0)20 8693 1584